THE NATASHA HUMERA EJAZ PROJECT

    Written by: Maryam Gul and Nida Qasim - Posted on: July 08, 2013 | Post your comment here Comments

    Google Translation: اُردو | 中文

    THE NATASHA HUMERA EJAZ PROJECT

    Natasha in her element at the rock musicarium

    She walks in, a slim figure, sits down, apologizes for being precisely 4 minutes late and we begin. Natasha Humera Ejaz is a 25 year old singer from Islamabad, mainly known for her distinctive voice quality; she has worked on many solo projects as well as on a number of collaborations, winning International Awards for her work.

    The youngest of four children, Natasha talks about how she knew she wanted to be a performer at the age of three after having learnt a nursery rhyme at school. The feeling, she recalls, was one of instant revelation. As the interview unfolds, we catch a glimpse into her life, her musical aspirations, her family, her friends- basically everything Natasha Humera Ejaz.

    She reveals a rather feminist side to her personality; her second name, Humera, is actually her mother’s name. “I couldn’t become someone without giving credit to my mother” she explains. A painter by profession, her mother has been a vital source of inspiration throughout her career.

    At age 15 Natasha decided to step into music formally, initially starting at the school level. Part of the group dubbed the NCA Group, Natasha’s friends were just as eccentric as her, participating in street theatre, plays and musicals while still at school. Natasha was always a high achiever but when it came to university, she knew she had to study something which would help her with her musical aspirations, and that is how she ended up at the International College of Music (ICOM) in Kuala Lumpur earning a music theory certificate in audio engineering.

    Why the Indie and Electronic genre especially when pop and rock are so popular in Pakistan? “It’s a mix of what I know and what I can sing.” She reveals that at 11 years, her favourite singer was Alanis Morissette because her older siblings wouldn’t allow her to listen to Britney Spears and the like, thus tuning her musical tastes from an early age. Her favourite song from her own collection is Badal (Cloud).  She explains how events in her personal life inadvertently got translated into this song, which made it a very honest performance. She believes however, that she hasn’t quite reached the ‘mark’ yet, not quite according to her own standards. “There’s a long way to go yet,” she adds.

    Candid as ever during our interview

    We ask her about her other talents such as acting, choreography and her Radio Jockey experiences. She clarifies how she enjoys each one of them thoroughly in their own right, but gives music preference over all of her other ambitions. She gives an interesting analogy:  “Your skills are like your muscles; you can work on one at the expense of the other.” She explains that being a perfectionist by nature, she needs to concentrate solely on her music in order to deliver a product of her liking.

    When we inquire about her 6 international awards from Bite my music, she responds: “Rishabh and I just uploaded it onto the site for the sake of it, we weren’t expecting to win!” She talks about her song Jahan (World), saying that it was a mere collaboration between Rishabh Rajan (her instructor) and herself, part of their routine work.  “I’ve learnt a lot from him,” she explains, telling us how her studies at ICOM have given her an edge when making her own music. We ask her if coming back to Pakistan has been a setback for her music in terms of the facilities available. She explains that Pakistani music is at par with its international competition despite setbacks to the Music Industry in the recent years.

    The conversation flows to her recent collaboration with Abbas Ali Khan and her stepping into Sufi Music.  “I made my mother sit down and explain the whole poem to me!” she exclaims. “I could not sing Sufi music without understanding what it means.”  She thinks of 2013 as having been a time of defining grounds, where she worked on fewer productions than before and took time out to see where her music was headed. We can expect an album very soon says Natasha, while not giving us a date. 

    One of Natasha's miniature artworks

    What does Natasha Humera Ejaz do when she’s not making music or acting?  “I draw,” she replies.  “I find it meditative.” Working with lines and dots, Natasha makes miniature paintings in her free time; she likes to think of herself as a purist. We ask her to define herself and her immediate answer is “I’m a Clown! I don’t mind people making fun of me.”  Taking advantage of the situation, we ask her to put on the accents she’s so famous for and she playfully puts on a rather uncanny Scottish impression!

    Most recently Natasha was part of the Blended 328 concert where she performed alongside bands from the USA. Her genre of Music might be different but Natasha aims to make the most of it, a self-proclaimed workaholic, a highly ambitious individual and most importantly a talented singer, one can only expect amazing things from Natasha in the near future!



    As the new year begins, let us also start anew. I’m delighted to extend, on behalf of the Embassy of the People’s Republic of China in the Islamic Republic of Pakistan and in my own name, new year’s greeting and sincere wishes to YOULIN magazine’s staff and readers.

    Only in hard times can courage and perseverance be manifested. Only with courage can we live to the fullest. 2020 was an extraordinary year. Confronted by the COVID-19 pandemic, China and Pakistan supported each other and took on the challenge in solidarity. The ironclad China-Pakistan friendship grew stronger as time went by. The China Pakistan Economic Corridor projects advanced steadily in difficult times, become a standard-bearer project of the Belt and Road Initiative in balancing pandemic prevention and project achievement. The handling capacity of the Gwadar Port has continued to rise and Afghanistan transit trade through the port has officially been launched. The Karakoram Highway Phase II upgrade project is fully open to traffic. The Lahore Orange Line project has been put into operation. The construction of Matiari-Lahore HVDC project was fully completed. A batch of green and clean energy projects, such as the Kohala and Azad Pattan hydropower plants have been substantially promoted. Development agreement for the Rashakai SEZ has been signed. The China-Pakistan Community of Shared Future has become closer and closer.

    Reviewing the past and looking to the future, we are confident to write a brilliant new chapter. The year 2021 is the 100th birthday of the Communist Party of China (CPC) and the 70th anniversary of the establishment of diplomatic relations between China and Pakistan. The 100-year journey of CPC surges forward with great momentum and China-Pakistan relationship has flourished in the past 70 years. Standing at a new historic point, China is willing to work together with Pakistan to further implement the consensus reached by the leaders of the two countries, connect the CPEC cooperation with the vision of the “Naya Pakistan”, promote the long-term development of the China-Pakistan All-weather Strategic Cooperative Partnership with love, dedication and commitment. Mohammad Ali Jinnah, the founding father of Pakistan said, “We are going through fire. The sunshine has yet to come.” Yes, Pakistan’s best days are ahead, China will stand with Pakistan firmly all the way.

    YOULIN magazine is dedicated to promoting cultural exchanges between China and Pakistan and is a window for Pakistani friends to learn about China, especially the Xinjiang Uygur Autonomous Region. It is hoped that with the joint efforts of China and Pakistan, YOULIN can listen more to the voices of readers in China and Pakistan, better play its role as a bridge to promote more effectively people-to-people bond.

    Last but not least, I would like to wish all the staff and readers of YOULIN a warm and prosper year in 2021.

    Nong Rong Ambassador Extraordinary and Plenipotentiary of
    The People’s Republic of China to the Islamic Republic of Pakistan
    January 2021