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    The Trailer of Sarmad Khoosat’s Upcoming Feature Launched

    Written by: Syed Abbas Hussain
    Posted on: October 03, 2019 |

    (L to R) Eman Suleman, Sarmad Khoosat, Aruf Hassan, Nirmal Bano & Ali Kureshi

    The first glimpse of director Sarmad Sultan Khoosat’s much awaited upcoming film Zindagi Tamasha was shared at the Olo Junction in Lahore on Sunday, 29th of October. Khoosat, along with some of the cast and crew members of the project, unveiled the trailer in the presence of journalists and people from different walks of life.

    Also present on the occasion was film distributor Sheikh Abid from IMGC and Distrbution Club. While referring to Sarmad’s Khoosat’s reputation of making unique films, he described how the content of Zindagi Tamasha piqued his interest from the get go. “I believe such films should be supported,” he underlined.

    Zindagi Tamasha is an intimate portrait of a family settled in Lahore, and a scorching political commentary on the moral police who stifle the creative pursuits of passionate individuals. The film features an ensemble cast, starring: Samiya Mumtaz, Arif Hassan, Eman Suleman and Ali Kureshi, among others.

    Sheherzade Noor Peerzada introducing the trailer

    Dealing with the sensitive and potentially contentious topic of religion may be considered a herculean task, but for the film’s director Sarmad Khoosat, what helped was his firm resolve coupled with a clarity of purpose. “The question of sensitivity should only relate to the treatment of a film’s subject. When you embark upon a project, you should know where you stand and in this particular instance, I was confident about my moral position. Most importantly, I have not attempted to spread sensationalism in any way. The film has been cleared by the censor-boards of all the provinces.”

    The prolific director who is known for his blockbuster drama serials like Humsafar and Shehr-e-Zaat as well as hard hitting artistic cinema such as Manto, continues to reinvent himself and tread challenging terrain. He hopes that his latest venture will resonate with the audience who will get a chance to watch a vulnerable piece of cinema that is organic and impactful.

    Audience attending the trailer launch

    The quintessentially non-commercial films of Pakistani cinema are generally expected to portray socio-political themes with melancholy and grotesqueness. However, Khoosat underscores that while attempting to address grave issues in the film earnestly, he has also strived to bring out an element of joy and festivity which is deeply rooted in Pakistani culture. “This film explores a very celebratory side of Pakistan and in fact a celebratory side of religion. It is set against the backdrop of the religious festival of Eid Miladun Nabi”, he stated.

    The music of the film - according its makers - has appropriately catered to the general tone of the film, and therefore has a distinctly raw quality to it. They shared that the tracks are inspired by Lollywood songs of yesteryear, which tend to be caricatured in popular culture, but in Zindagi Tamasha have been presented with authenticity.

    The film is expected to hit Pakistani cinemas in January next year, but will premier internationally at the Busan Film Festival, Korea on the October 4, 2019. To watch the trailer on YouTube, click here.


    As the new year begins, let us also start anew. I’m delighted to extend, on behalf of the Embassy of the People’s Republic of China in the Islamic Republic of Pakistan and in my own name, new year’s greeting and sincere wishes to YOULIN magazine’s staff and readers.

    Only in hard times can courage and perseverance be manifested. Only with courage can we live to the fullest. 2020 was an extraordinary year. Confronted by the COVID-19 pandemic, China and Pakistan supported each other and took on the challenge in solidarity. The ironclad China-Pakistan friendship grew stronger as time went by. The China Pakistan Economic Corridor projects advanced steadily in difficult times, become a standard-bearer project of the Belt and Road Initiative in balancing pandemic prevention and project achievement. The handling capacity of the Gwadar Port has continued to rise and Afghanistan transit trade through the port has officially been launched. The Karakoram Highway Phase II upgrade project is fully open to traffic. The Lahore Orange Line project has been put into operation. The construction of Matiari-Lahore HVDC project was fully completed. A batch of green and clean energy projects, such as the Kohala and Azad Pattan hydropower plants have been substantially promoted. Development agreement for the Rashakai SEZ has been signed. The China-Pakistan Community of Shared Future has become closer and closer.

    Reviewing the past and looking to the future, we are confident to write a brilliant new chapter. The year 2021 is the 100th birthday of the Communist Party of China (CPC) and the 70th anniversary of the establishment of diplomatic relations between China and Pakistan. The 100-year journey of CPC surges forward with great momentum and China-Pakistan relationship has flourished in the past 70 years. Standing at a new historic point, China is willing to work together with Pakistan to further implement the consensus reached by the leaders of the two countries, connect the CPEC cooperation with the vision of the “Naya Pakistan”, promote the long-term development of the China-Pakistan All-weather Strategic Cooperative Partnership with love, dedication and commitment. Mohammad Ali Jinnah, the founding father of Pakistan said, “We are going through fire. The sunshine has yet to come.” Yes, Pakistan’s best days are ahead, China will stand with Pakistan firmly all the way.

    YOULIN magazine is dedicated to promoting cultural exchanges between China and Pakistan and is a window for Pakistani friends to learn about China, especially the Xinjiang Uygur Autonomous Region. It is hoped that with the joint efforts of China and Pakistan, YOULIN can listen more to the voices of readers in China and Pakistan, better play its role as a bridge to promote more effectively people-to-people bond.

    Last but not least, I would like to wish all the staff and readers of YOULIN a warm and prosper year in 2021.

    Nong Rong Ambassador Extraordinary and Plenipotentiary of
    The People’s Republic of China to the Islamic Republic of Pakistan
    January 2021